Black Panther went on to make more than $1 billion. Disney CEO Bob Iger is about to learn one more lesson, this time with help from Star Wars creator George Lucas.Iger’s new book, The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,” lifts the veil on the $4 billion Lucas-Disney deal, shedding light on a little known non-disparagement clause. Eisner announced his resignation plans in 2004, leaving Iger to vie with EBay Inc. Chief Executive Officer Meg Whitman for the top job. He persuaded Ike Perlmutter, the secretive former Israeli military officer who controlled Marvel Entertainment, to sell his company to Disney in 2009 for $4 billion. A genuinely interesting and surprising person Part business lessons, part personal journey, and part the rise of today's dominant entertainment empire, this book is endlessly fascinating and consistently engaging. If anybody needs inspiration now, it’s Bob Iger. Iger admired Arledge’s willingness to rip up shows at the last minute and keep everybody in the editing room until dawn in pursuit of perfection. Bob Iger, Walt Disney Company’s chairman and chief executive, at the Economic Club of New York in New York, last fall. 2 and possible successor. Rupert Murdoch approached Iger in 2017 about selling 21st Century Fox to Disney. Tensions were high, the competition was fierce, and technology was changing in the blink of an eye. He does not address the #MeToo movement issues, the book is very well scripted and he chooses not to reveal anything about himself more than what he feels is necessary and skips all the parts about his relationship with the previous CEO. The great parts that I loved were his discussion with Steve Jobs before the acquisition of Pixar, the discussion of how the changing media landscape is a catalyst for companies such as ABC, FOX, NBC and CBS. The story of how he joined ABC, followed by his vision for Disney when he was being considered for the CEO role are the best parts. The Latest: Djokovic, Medvedev Start Australian Open Final, Osaka Tops Brady at Australian Open for 4th Grand Slam Title. Reviewed in the United Kingdom on November 3, 2020. Robert Iger takes the reader on an in-depth journey into his own personal leadership experiences while at the same time giving a great description to the Walt Disney Company, its values and ethics. From humble beginnings, Bob Iger started his media career with ABC in 1974. Acquiring 5.0 out of 5 stars A magical insight into leadership. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. Or, at least, I’m a Bob Iger Twitter stan. Walt Disney Co. Chairman and Chief Executive Bob Iger’s new book “The Ride of a Lifetime” opens with a description of his 2016 trip to China for … Ultimately, Iger prevailed. The story itself is pretty compelling, with the first few chapters mostly about his youth and childhood. In the process he became unlikely buddies with Pixar’s CEO: Steve Jobs. He describes this as an often humiliating experience. Iger shares stories of his work and the lessons he learned while climbing the corporate ladder. Disney’s Chairman and CEO, Bob Iger, has been called the most powerful person in entertainment. Next week Bob Iger's book titled "The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company." The CEO of Disney, one of … After 45 years in the media industry — with 15 as the CEO of The Walt Disney Company — Bob Iger has learned a thing or two about what it takes to rise to the top and stay there. Have a confidential tip for our reporters. Every major player in Hollywood makes an appearance in The Ride of a Lifetime. He’d planned to step down in June, but as part of his deal with Murdoch, he’s agreed to stick around until 2021. Bob Iger delivers, and then some! Jobs wasn’t the only difficult personality with whom Iger had to negotiate. Credit... Justin Lane/EPA, via Shutterstock Iger tried to smooth things over, inviting Lucas to the premiere and praising him lavishly. Since Bill Gates himself recommended the book by Bob Iger, I thought I should read it. I can’t help it.